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8 AUTOMOTIVE AFTERMARKET MAGAZINE DECEMBER 2012
EUROPEAN WAREHOUSE HELPS BOOST
The biennial show ran this year from
September 11 to 16, during which the
Aussies presented their largest national stand
in several years and ACS
unveiled its largest ever stand.
Australian Clutch Services
had five Australian staff on
hand at the flagship event, plus
representatives from selected
European distributors, to cope
with the expected visitor
The ACS sales team was
especially excited to be able to
promote the arrival of ACS
product at Ozparts warehouse in
Visitors to the show praised the quality of
the ACS product and were doubly enthralled
now that ACS has overcome product access,
the number one hurdle experienced by
Australian exporters in Europe.
ACS Managing Director, Brenton Jordan,
said the strong Australian dollar in recent
years combined with the extreme distance
"has conspired to make difficult times even
worse for our European customers".
"While it was not an insignificant
investment, it just made good
sense to put the product
where the customers are
using it," he said.
warehousing ACS stock in
Europe was conceived as a
product 'top-up' resource to
supply emergency stock for
However, the demand was
enough to allow monthly
shipments from Australia and that
has meant Xtreme and Xtreme Outback
customers are able to consolidate their own
shipments with ACS.
"The customer response was so positive
that initially we struggled to keep up with
customer demand," Mr Jordan said.
"In fact it will be some time next year
before we are satisfied that all European
customers are sufficiently catered for."
Having product so close to the market has
streamlined a number of processes for ACS.
Opening new accounts is simpler as initial
orders do not need to be shipped from
Small, urgent orders can be shipped direct
to the customer, overnight if required, and
transacted in Euros.
Email firstname.lastname@example.org or
call 1800-CLUTCH (1800 258 824) for more
Australian Clutch Services recently joined the AAAA contingent at Automechanika Frankfurt, which is widely regarded as
the world's leading international automotive trade fair.
Whiteline is excited to announce its partnership with the latest mobile racing game, Drift Mania Championship 2.
A sequel to the 10 million-plus player
Drift Mania franchise, Drift Mania
Championship 2 delivers the ultimate drift
racing experience with highly addictive
gameplay and next generation graphics and
is available on Apple's operating system iOS
Speeding through a series of lifelike
raceways, Drift Mania Championship 2
challenges players' combined driving skills,
style, and showmanship in a series of epic
Speed talent, and style, Drift Mania
Championship 2 is all about the loss of rear
wheel traction while keeping the race car in
"With the rapid adoption of technology,
especially smartphones and tablets, games
like Drift Mania Championship 2 is a new and
innovative way to our promote our brand to
enthusiasts and the younger generation who
we hope will choose Whiteline to modify their
existing 'real life' or future vehicles with our
suspension and handling products," Whiteline
Marketing Manager, Andy Nolan, said.
"But right now the millions set to play
Drift Mania Championship 2 can, in the
game, upgrade their car with Whiteline sway
bars, alignment kits and bushings.
"The coolest part of all is the ability to
drift (from the 13 available vehicles) a
lookalike Whiteline spec car in career mode
on over 13 drift circuits."
The trailer for the game can be viewed at
Drift Mania Championship 2 is available
for the iPhone, iPad, and iPod Touch on the
iTunes App Store for $1.99 at
Drift Mania Championship 2 for Android
is available on Google Play for $1.99 at
A Windows 8 Store App version is also
WHITELINE ON MOBILE RACING GAME DRIFT
MANIA CHAMPIONSHIP 2
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