Home' Australian Automotive Aftermarket Magazine : Australian Auto Aftermarket E-zine December Contents 56 AUTOMOTIVE AFTERMARKET MAGAZINE DECEMBER 2012
As industry races to reduce costs of parts,
the casualty is all too commonly quality.
Customers no longer want only low cost,
they want value.
Value is the best possible quality at the best
With few options for high quality
aftermarket parts, Brake Parts Australia has
now aligned with Brembo, a world leading
manufacturer, which has always been a
supplier to the world's leading vehicle
manufacturers and can offer the full benefit of
its know-how and expertise to aftermarket
After passing some of the most stringent
quality and integrity requirements, Brake Parts
Australia (BPA) has been appointed an
authorised distributor of Brembo disc brake
pads, disc brake rotors, brake drums and
Brembo has always been synonymous with
engineering excellence, and enjoys undisputed
leader status, blazing a trail of innovation in all
vehicle sectors, from cars, bikes, commercial
and heavy vehicles to high performance and
For more than 40 years, Brembo has been
equipping the most prestigious makes of cars
Each year Brembo spends an increasingly
large proportion of its revenues on Research
and Development, employing more than 450
specialist engineers and technicians.
This ensures Brembo is a leader where
technology, performance and quality are
All Brembo products are designed and
manufactured to ensure compliance with the
toughest specifications adopted by leading
motor vehicle manufacturers, and with the
most stringent international certification
standards, with all parts certified as original
equipment or equivalent.
Brembo's entire manufacturing process
from concept, design, development, testing
and machining, to assembly and quality control
are all in-house and set the benchmark for
performance, reliability and durability.
"Just about everyone who has an interest in
cars, whether you're into Formula 1 racing, or
supercars from Audi, Ferrari, Lamborghini, and
Porsche or even performance models from
Ford, Holden, Nissan and Subaru, you're
bound to have heard about Brembo brakes,"
dsif BPA's General Manager, Matthew Symons.
"What most people don't realise however is
that the same attention to detail and drive for
excellence is carried over in the design,
material selection and manufacturing of their
aftermarket parts for every day cars.
"Brembo is a favourite in Europe, with their
range covering 98 percent of vehicles on
European roads, and with Australia's growing
affinity to euro vehicles, the Brembo range
makes sourcing brake parts for those vehicles
easier than before."
Brembo's success is directly linked to its
product quality and class leading features.
While it is immediately obvious from the
moment you remove a Brembo part from its
packaging that there is a significant difference
between common aftermarket parts and the
Brembo product, it's really what you can't see
that can makes the biggest difference.
The outcome of continual research and
extensive testing, Brembo scientifically selects
its formulation and blends of proven
ingredients for maximum comfort, reliability,
quality and performance for every application.
One of the standout features of Brembo's
disc rotor formulation includes higher carbon
content which helps to minimises noise and
vibration and maximises performance and
Another standout feature of Brembo disc
rotors is the benefit of a Pillar Venting design,
known as PVT, which improves cooling and
increases strength of the discs by over 40
percent over the traditional vain style venting.
This coupled with Brembo's new 'Red
Shim' semi metallic disc pads proves to be a
combination with few rivals.
The Brembo 'Red Shim' disc pads have
been selected following rigorous bench testing
and thorough road trials for its performance,
reliability and durability, to provide the shortest
possible stopping distances, whatever the road
With Brembo's carefully chosen disc pad
blend, wheels stay cleaner.
By formulating a friction material that has
low wear characteristics at normal operating
temperatures means that there is less friction
material dust generated driving around town.
It's the excessive friction material dust that
adheres to metallic objects like wheels as the
Lower wear also means a longer pad life.
Under normal city and suburban driving,
disc pads operate at 250°c or less.
Brembo disc pads have been formulated to
resist wear at these lower operating
temperatures to extend their service life.
Surprisingly, the lower wear characteristics
haven't been at the sacrifice of performance.
Higher friction coefficient basically means
better stopping power.
Brembo's semi metallic friction material
formulation maintains a higher friction
coefficient and exhibits a more constant lineal
decline across the operating range than many
equivalent disc pads, even against traditional
well performing low metallic formulas.
While most pads top out at around 500 -
550°c Brembo's disc pads are designed to
continue performing on to a very impressive
For improved comfort, quality disc pads
attach shims to the backing plate of the disc
pads to insulate against micro movements
between the disc pad and the caliper piston.
These micro movements translate to
vibration and high pitched noises, often
described as squealing.
Brembo 'Red Shim' disc brake pads use a
red elastomer coating on both sides of the
metal shim to insulate all metal surfaces.
Brembo parts are readily available from
Brake Parts Australia, with resellers in Victoria
and Tasmania now having improved access to
the Brembo range with the recent opening of
Brake Parts Australia's Melbourne warehouse.
Order your Brembo parts today from Brake
Parts Australia and see for yourself why every
car deserves Brembo.
Every car deserves Brembo
TECHNICAL PAPERS 2012
Customer demand is changing.
For more information call
1300 668 669 or email
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