Home' Australian Automotive Aftermarket Magazine : Australian Auto Aftermarket e-Zine - Mar 13 Contents COVER FEATURE
40 AUTOMOTIVE AFTERMARKET MAGAZINE MARCH 2013
As a leading Australian supplier of under
bonnet and under vehicle aftermarket parts and
solutions, Motospecs constantly looks at ways
of improving its product offering, product
availability and delivery, technical assistance,
cataloguing and customer service to better meet
It's been almost two years since Motospecs
relocated to a state of the art distribution centre
in Glendenning in Western Sydney.
The new site has underpinned an evolution
of successful growth, while the brands have
gone from strength to strength and the business
is achieving excellence in customer service and
Growth and market share
Over the past two years many of Motospecs'
brands have gained market share.
Motospecs Executive General Manager,
Mark Sookias, says this reflects the quality and
service offering behind every Motospecs parts
"At Motospecs, we are very particular as to
what parts we source and from which
suppliers," he said.
"We search the world for the best
manufacturers and then create parts programs
that satisfy applications for the majority of
vehicles in the car parc.
"For example our Fuelmiser Engine
Management program is sourced from nine
different countries across over 25 different
Mr Sookias said the numbers will grow in the
future as the program continues to expand.
"We have always focused on supplying
superior products to suit a broad range of
vehicle applications, all at competitive prices,"
"Now, our distribution service has improved
significantly, helping propel a very favourable
value proposition to our customers."
Motospecs is extremely well positioned in a
marketplace where the vehicle car parc
continues to change.
Diversity and sophistication in parts is
rapidly growing and customers are looking for
easy, convenient solutions and quicker answers.
"Solutions and answers can vary from what
part for which vehicle, through to the nature of
the part itself," Mr Sookias said.
"This is exactly how Motospecs assists its
customers and we have never been better
equipped than today to cater for this need.
"From kitted solutions, technical support,
cataloguing and website, product management
and the ability to interpret the increasing
complex car parc, we like to think we have the
answers our customers need."
Product innovation and new products
Across its brands, Motospecs is committed
to product innovation and offering quality
products that meet the ever-evolving
capabilities and requirements of modern
Motospecs Merchandise Manager, Geoff
Rosenbaum, said "our new Glendenning facility
has enabled us to expand our product ranges
and provide innovative products that have been
enthusiastically received by the market".
Highlights of Motospecs' recent product
Expanded Drivetech range
• Drivetech SumoSprings: The world's first
and only 'airless airbag'. Developed in
response to market frustration with
conventional airbag suspension products,
Drivetech SumoSprings solve the problems
of airbag suspension and are a zero
maintenance suspension support solution.
Drivetech SumoSprings are highly durable
and eliminate the frustrations of leaking and
puncturing that are common in conventional
Over the last two years Motospecs 4x4
Category Manager Ben Lavis and his team
have successfully developed Drivetech
SumoSprings for the Australian and New
Zealand markets. "Drivetech SumoSprings
is a ground-breaking, 'fit and forget' product
that has been enthusiastically received by
the market," Mr Lavis said. "We introduced
a limited range in November last year but a
much broader range is now ready to be
launched at the AAA Expo in April."
• Drivetech Tools: A comprehensive range of
vehicle specific, transmission specific and
general tools. "The vast range of Drivetech
tools makes the repairer's job easier and
safer, while delivering customers a high
quality repair that will stand the test of
time," Drivetrain Category Manager, Mario
Expansion of Drivetech 4x4 range and
Motospecs has expanded its Drivetech 4x4
distribution footprint, reflecting the growing
popularity of the range.
Drivetech 4x4 products are now available
through more specialist stockists than ever
before and the range continues to expand.
Drivetech 4x4 Enduro Shock Absorbers are
one such recent addition.
These quality shocks cater to most makes
and models of 4x4s and some 4x2s, providing
vehicle owners with an excellent option to
upgrade from original equipment while offering
improved ride quality plus the durability
required for use on today's 4WDs.
And the Drivetech 4x4 Enduro Suspension
Lift Kits are designed specifically to meet the
needs of 4WD enthusiasts.
These kits make raising a vehicle off the
ground a simple, fast and cost-effective
MOTOSPECS -- FIRING ON ALL CYLINDERS
Motospecs greatly values, appreciates and recognises the support from its customers.
Links Archive Australian Auto Aftermarket e-Zine - Feb 13 Australian Auto Aftermarket e-Zine - Jun 13 Navigation Previous Page Next Page